Health Promotion Strategies
Course readings and resources
Week 1: Introduction to course
Week 2: Introduction HP practice
Week 3: Introduction to the Intervention Mapping Approach
Roles of values, evidence and theory in HP practice (not covered in 2012)
Week 4: IMA Step 1: Socio-ecological needs assessment
Week 5: IMA Step 2: Preparing matrices of change objectives
Week 6: Individual change strategies (including health education & health communication)
Reading Week: February 20-24
Week 7: Socio-environmental changes strategies: Organizatinal development & change
Week 8: Social-environmental change strategies: Community organization & community building
Week 9: Social-environmental change strategies: Healthy public policy & advocacy
Week 10: IMA Step 3: Selecting theory-informed intervention methods & practical strategies
Week 11: IMA Steps 4: Producing program components & materials
Week 12: IMA Steps 5: Adoption, implmentation & sustainability of HP interventions
Week 13: IMA Step 6: Evaluation in HP practice & course integration

Reading Week: February 20-24

Michael Goodstadt Ph.D., C.Psych. Director MPH Program in Health Promotion, Dalla Lana School of Public Health, University of Toronto, Canada m.goodstadt@utoronto.ca