Health Promotion Strategies
Course readings and resources
Week 1: Introduction to course
Week 2: Introduction HP practice
Week 3: Introduction to the Intervention Mapping Approach
Roles of values, evidence and theory in HP practice (not covered in 2012)
Week 4: IMA Step 1: Socio-ecological needs assessment
Week 5: IMA Step 2: Preparing matrices of change objectives
Week 6: Individual change strategies (including health education & health communication)
Reading Week: February 20-24
Week 7: Socio-environmental changes strategies: Organizatinal development & change
Week 8: Social-environmental change strategies: Community organization & community building
Week 9: Social-environmental change strategies: Healthy public policy & advocacy
Week 10: IMA Step 3: Selecting theory-informed intervention methods & practical strategies
Week 11: IMA Steps 4: Producing program components & materials
Week 12: IMA Steps 5: Adoption, implmentation & sustainability of HP interventions
Week 13: IMA Step 6: Evaluation in HP practice & course integration

Week 11: IMA Steps 4: Producing program components & materials

Preparation for Week #11
1.     Continuing with the program planning you have done, describe your ideas for organizing the methods and applications from Step 3 into an intervention program
2.     What are the program components , themes, scope and sequ3ence, delivery channels, and needed support materials
3.     Explain how cultural issues have played a role in your IM project thus far
4.     Describe how cultural considerations will influence your program components and materials
Class Topics
 
Processes involved in developing program components and materials
 
Required readings from course textbooks
 
1.     Bartholomew et al. (2011): Chapter 7
2.     Glanz et al. (2008): ----
Additional required readings
 
 
Additional recommended readings re. implementation
 
 
 
 
Michael Goodstadt Ph.D., C.Psych. Director MPH Program in Health Promotion, Dalla Lana School of Public Health, University of Toronto, Canada m.goodstadt@utoronto.ca