Health Promotion Strategies
Course readings and resources
Week 1: Introduction to course
Week 2: Introduction HP practice
Week 3: Introduction to the Intervention Mapping Approach
Roles of values, evidence and theory in HP practice (not covered in 2012)
Week 4: IMA Step 1: Socio-ecological needs assessment
Week 5: IMA Step 2: Preparing matrices of change objectives
Week 6: Individual change strategies (including health education & health communication)
Reading Week: February 20-24
Week 7: Socio-environmental changes strategies: Organizatinal development & change
Week 8: Social-environmental change strategies: Community organization & community building
Week 9: Social-environmental change strategies: Healthy public policy & advocacy
Week 10: IMA Step 3: Selecting theory-informed intervention methods & practical strategies
Week 11: IMA Steps 4: Producing program components & materials
Week 12: IMA Steps 5: Adoption, implmentation & sustainability of HP interventions
Week 13: IMA Step 6: Evaluation in HP practice & course integration

Week 13: IMA Step 6: Evaluation in HP practice & course integration

Preparation for Week #13
1.     Compare/contrast the role of evaluation in your proposed “ideal” response to your chosen issue with the way evaluation was actually employed (or not) in your chosen community-based response/intervention
2.     Explore:
a.     W.K. Kellogg Foundation Evaluation Toolkit: http://www.wkkf.org/default.aspx?tabid=75&CID=281&NID=61&LanguageID=0
b.     University of Kansas Community Tool Box: Evaluation Model: http://ctb.ku.edu/tools/en/sub_section_main_1007.htm
 
Class Topics
 
1.     Types and purposes of evaluation
2.     Roles of evaluation in health promotion
3.     Challenges to evaluation in health promotion
4.     Contributions of community based participatory research to health promotion practice
5.     Evaluation competencies required/expected of health promotion practitioners
 
Required readings from course textbooks
 
1.     Bartholomew et al. (2011): Chapter 9
2.     Glanz et al. (2008): Chapter 21
Additional required reading
1.     Hawe, P. P., & Potvin, L. P. (2009). What Is Population Health Intervention Research? Canadian Journal of Public Health, 100(1), I8. http://proquest.umi.com.myaccess.library.utoronto.ca/pqdweb?index=26&did=1653187491&SrchMode=1&sid=1&Fmt=6&VInst=PROD&VType=PQD&RQT=309&VName=PQD&TS=1262042514&clientId=12520  
2.     Leviton, L. C., Khan, L. K., Rog, D., Dawkins, N., & Cotton, D. (2010). Evaluability Assessment to Improve Public Health Policies, Programs, and Practices. Annual Review of Public Health, 31(1), 213-233. http://www.annualreviews.org.myaccess.library.utoronto.ca/doi/pdf/10.1146/annurev.publhealth.012809.103625
3.     Nastasi, B., & Hitchcock, J. (2009). Challenges of Evaluating Multilevel Interventions. American Journal of Community Psychology, 43(3-4), 360-376. http://resolver.scholarsportal.info.myaccess.library.utoronto.ca/resolve/00910562/v43i3-4/360_coemi
4.     Schensul, J. (2009). Community, Culture and Sustainability in Multilevel Dynamic Systems Intervention Science. American Journal of Community Psychology, 43(3-4), 241-256. http://resolver.scholarsportal.info.myaccess.library.utoronto.ca/resolve/00910562/v43i3-4/241_ccasimdsis
5.     (N) Small, M. L. (2011). How to Conduct a Mixed Methods Study: Recent Trends in a Rapidly Growing Literature. Annual Review of Sociology, 37(Journal Article), 57-86. http://resolver.scholarsportal.info.myaccess.library.utoronto.ca/resolve/03600572/v37inone/57_htcammtiargl
6.     (N) Sridharan, S., Go, S., Zinzow, H., Gray, A., & Gutierrez Barrett, M. (2007). Analysis of strategic plans to assess planning for sustainability of comprehensive community initiatives. Evaluation and Program Planning, 30(1), 105-113. http://resolver.scholarsportal.info.myaccess.library.utoronto.ca/resolve/01497189/v34i0002/135_tstmem
7.     Wandersman, A. (2009). Four Keys to Success (Theory, Implementation, Evaluation, and Resource/System Support): High Hopes and Challenges in Participation. American Journal of Community Psychology, 43(1-2), 3-21. http://resolver.scholarsportal.info.myaccess.library.utoronto.ca/resolve/00910562/v43i1-2/3_fktsiehha
 
 


Recommended readings re. evaluation in health promotion practice
 
Re. Evaluation In Health Promotion Practice
General discussion
1.     Butterfoss, F. D. (2006). Process evaluation for community participation. Annual Review of Public Health, 27(1), 323-340. http://arjournals.annualreviews.org/doi/abs/10.1146/annurev.publhealth.27.021405.102207
2.     Koelen, M. A., Vaandrager, L., & Colomer, C. (2001). Health promotion research: dilemmas and challenges. J Epidemiol Community Health, 55(4), 257-262. http://jech.bmj.com.myaccess.library.utoronto.ca/cgi/reprint/55/4/257
3.     Shadish, W. R., & Cook, T. D. (2009). The Renaissance of Field Experimentation in Evaluating Interventions. Annual Review of Psychology, 60(1), 607-629. http://arjournals.annualreviews.org.myaccess.library.utoronto.ca/doi/pdf/10.1146/annurev.psych.60.110707.163544
4.     Vijgen, S. M. C., van Baal, P. H. M., Hoogenveen, R. T., de Wit, G. A., & Feenstra, T. L. (2008). Cost-effectiveness analyses of health promotion programs: a case study of smoking prevention and cessation among Dutch students. Health Educ. Res., 23(2), 310-318. http://resolver.scholarsportal.info.myaccess.library.utoronto.ca/resolve/02681153/v23i0002/310_caohpppacads&form=pdf&file=file.pdf
 
Examples of frameworks
1.     Nutbeam, D. (1998). Evaluating health promotion--progress, problems and solutions. Health Promotion International, 13(1), 27-44. http://heapro.oxfordjournals.org.myaccess.library.utoronto.ca/cgi/reprint/13/1/27
2.     Saunders, R. P., Evans, M. H., & Joshi, P. (2005). Developing a Process-Evaluation Plan for Assessing Health Promotion Program Implementation: A How-To Guide. Health Promot Pract, 6(2), 134-147. http://hpp.sagepub.com.myaccess.library.utoronto.ca/cgi/reprint/6/2/134
3.     Wallerstein, N., Polascek, M., & Maltrud, K. (2002). Participatory evaluation model for coalitions: The development of systems indicators. Health Promotion Practice, 3(3), 361-373. http://hpp.sagepub.com.myaccess.library.utoronto.ca/cgi/reprint/3/3/361
 
Recommended readings re. community based participatory research
1.     Cargo, M., & Mercer, S. L. (2008). The Value and Challenges of Participatory Research: Strengthening Its Practice. Annual Review of Public Health, 29(1), 325-350. http://arjournals.annualreviews.org.myaccess.library.utoronto.ca/doi/pdf/10.1146/annurev.publhealth.29.091307.083824
2.     Cargo, M., Delormier, T., Levesque, L., Horn-Miller, K., McComber, A., & Macaulay, A. C. (2008). Can the democratic ideal of participatory research be achieved? An inside look at an academic-indigenous community partnership. Health Educ. Res., 23(5), 904-914. http://her.oxfordjournals.org.myaccess.library.utoronto.ca/cgi/reprint/23/5/904
3.     (N) Carlisle, S., & Cropper, S. (2009). Investing in lay researchers for community-based health action research: implications for research, policy and practice. Critical Public Health, 19(1), 59 - 70. http://www.informaworld.com.myaccess.library.utoronto.ca/smpp/content~db=all~content=a910153763~frm=titlelink
4.     Flicker, S., Maley, O., Ridgley, A., Biscope, S., Lombardo, C., & Skinner, H. A. (2008). e-PAR: Using technology and participatory action research to engage youth in health promotion. Action Research, 6(3), 285-303. http://arj.sagepub.com.myaccess.library.utoronto.ca/cgi/reprint/6/3/285
5.     Flicker, S. (2008). Who Benefits From Community-Based Participatory Research? A Case Study of the Positive Youth Project. Health Educ Behav, 35(1), 70-86. http://heb.sagepub.com.myaccess.library.utoronto.ca/cgi/reprint/35/1/70
6.     Flicker, S., Savan, B., Kolenda, B., & Mildenberger, M. (2008). A snapshot of community-based research in Canada: Who? What? Why? How? Health Educ. Res., 23(1), 106-114. http://resolver.scholarsportal.info.myaccess.library.utoronto.ca/resolve/02681153/v23i0001/106_asocricwwwh&form=pdf&file=file.pdf
7.     Parkinson, S. (2009). Power and perceptions in participatory monitoring and evaluation. Evaluation and program planning, 32(3), 229-237. http://resolver.scholarsportal.info.myaccess.library.utoronto.ca/resolve/01497189/v32i0003/229_papipmae
8.     Pinto, R. M. (2009). Community Perspectives on Factors That Influence Collaboration in Public Health Research. Health Educ Behav, 36(5), 930-947. http://heb.sagepub.com.myaccess.library.utoronto.ca/cgi/reprint/36/5/930
9.     Scarinci, I. C., Johnson, R. E., Hardy, C., Marron, J., & Partridge, E. E. (2009). Planning and implementation of a participatory evaluation strategy: A viable approach in the evaluation of community-based participatory programs addressing cancer disparities. Evaluation and program planning, 32(3), 221-228. http://resolver.scholarsportal.info.myaccess.library.utoronto.ca/resolve/01497189/v32i0003/221_paioapcppacd
10.   Wallerstein, N. B., & Duran, B. (2006). Using Community-Based Participatory Research to Address Health Disparities. Health Promotion Practice, 7(3), 312-323. http://www.csa.com/ids70/gateway.php?mode=pdf&doi=10.1177%2F1524839906289376&db=sagenurs-set-c&s1=21e0ad893198063d04c948b7955bc7e1&s2=77912a9c2084475f7854f003f6fd2f7a
 
Michael Goodstadt Ph.D., C.Psych. Director MPH Program in Health Promotion, Dalla Lana School of Public Health, University of Toronto, Canada m.goodstadt@utoronto.ca